How To Track Your Competitors Using Facebook Competitors Analysis Tool?

In this era of overwhelming competition, no business can think about success without embracing healthy competition.

Competitor analysis is undoubtedly becoming a crucial business approach. But, the same turns out to be even challenging when it comes to growing a brand on renowned social networking platforms like Facebook.

Through correct strategies and analysis can provide significant insights about your robust competitors available in the same industry, some areas of competitor analysis remain a bit tricky.

Now, the question comes: how do you even start? Calm down! We have added valuable pieces of information in this post, which is going to streamline further processes.

Table Of Contents

“How To Perform An Effective Competitor Analysis?

What are the top Facebook competitors Analysis tools available right now?

Finishing up?

Wrapping up”

Some Quick Steps To Performing Facebook Competitor Analysis

Determine Your Competitors On Facebook First

Before you proceed, take time to search for your competitors on almost every platform. We believe that every brand keeps a rough idea about leading rivals, however, things are more complicated than merely having information. Instead of wasting time on overall brands, it’s beneficial to focus on active ones that remain active on social media platforms, interact with audiences, and release ads often.

For this, advertisers can also take help from Google. By searching relevant keywords, they get a better sense of using keywords in an improved way. For instance, if your competitors deal with sneakers, then you need to search for the best sneakers for teenagers/youngsters.

Accumulate Precise Data

Right after narrowing down the comprehensive list of competitors, move to the next procedure of collecting precious data and facts about Facebook advertising. Follow these steps:-

1. Do a thorough inspection of your competitor’s Facebook business page, and figure out details such as followers countdown, an overview of the page, selection of theme, etc.
2. Apart from that, you can also stumble upon multiple tabs that pages consist of in order to fetch more detailed information on what kind of content collects gratitude.
3. Also, keep an eye on the total number of ads your competitors roll out in a day/week/month, including images, texts, videos, and other forms. Side by side, keep on checking out messages they send or receive.

Explore More About Competitors’ Activities

Either manually or by taking the help of the best software designed for competitor analysis, you ought to analyze every single activity your competitors do on social networking sites, especially Facebook (since we are focusing on Facebook right now).

Aside from tracking their activities, there are some legit questions every marketer should ask themselves. They are:-

• What’s the last date and time when your competitor added a post on Facebook?
• How long do they wait to release the second post after the first one?
• What’s their approach to interacting with audiences and potential customers. Do they take out time to reply to comments or prefer organizing quick sessions to hear queries of fans?

After having all these answers in hand, you will be able to set up more productive campaigns to get the most out of it.

Also Check: Leading Facebook Competitors Analysis Tool Of Current Times

Running competitor analysis research without a top-notch tool is just like trying to cut water with scissors. Hold on for a minute and learn about top tools for your convenience.

PowerAdSpy

Poweradspy is a powerful competitor analysis cum ads intelligence tool accessible for entire famed social networking sites, mainly Facebook. It works in three quick steps.

1. Targeting the right audience like Facebook Ad spy.
2. Viewing overall results and statistics of expired, active, and dominant campaigns.
3. Recreating worthwhile policies, to implement the same when needed.

Sprout Social

Sprout Social is another exceptional competitor analysis and ads research tool that examines and tracks crucial metrics on Facebook as well.

This tool allows users to catch an absolute glimpse of what competitors are doing to stand out. Using Sprout Social, people can also compare the services of others with their products or services in order to embrace perfection.

Conclusion.

The story doesn’t sum up at this point. Similar to the ever-changing algorithm of Facebook, the trend of marketing changes too. Therefore, an ideal marketer must carry on the search for the best by revealing factors through the best Facebook Competitors Analysis Tool.