Facebook Blueprint Certification: Why Is It So Important?

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4 min readJan 8, 2021


FB Blueprint is a website for e-learning that provides online, self-paced Facebook, and Instagram advertising courses.

And almost two million people have enrolled in at least one of the 75 online courses available since its introduction in 2015. In the United States, FB Blueprint has educated more than 160,000 small enterprises. And by this year, 250,000 more are projected to be qualified by the Facebook advertising certification platform.

Depending on where you are on your marketing journey, FB Blueprint may be a good option if you are looking to upgrade your Facebook advertisement abilities.

So before you decide to join, we will go over the basics you should know about the Facebook blueprint.

What Is FB Blueprint?

FB Blueprint is a free online Facebook and Instagram advertising training program.

Over 90 courses are included. It is possible to take most of them within 15–50 minutes. To begin learning, all you need is a Facebook log-in. FB Blueprint is a simple way for digital marketers to remain on top of Facebook’s changing tool and ad format portfolio. If you are trying to learn a particular skill or accomplish a goal, from generating leads to promoting an app, courses can be helpful.

Who Should Prefer FB Blueprint?

FB Blueprint courses are designed to be useful to someone who is interested in marketing. Good applicants for courses are those specializing in social media and digital marketing at advertisement and communication agencies.

Blueprint certification can also be beneficial to small businesses and not-for-profit organizations because it is free and remote. In the job hunt, aspiring job market experts can also find Facebook advertisement qualification helpful.

Is FB Blueprint Certification Worth It?

Yes, of course! If your primary goal is Facebook ads, then Blueprint certification is an excellent idea to outshine through your competitor’s ads. And this is particularly true for those who strive to establish their own professional brand of Facebook expertise. So, yes, we can definitely say that FB Blueprint Certification is really worth it.

What Is The Cost Of Facebook Blueprint Certification And What Is Its Validity?

For one test in which you want to appear, you have to pay $150, and besides this, there are no extra charges. If you fail to clear the exam in any event, then you need to make a repayment to take the examination again.

The certificate only has a certification duration of one year in which you must either reappear for a test, or you can take a two-hour refresher course and offer a single clear certificate renewal test. The expense of this blueprint certification is at par with every other international certification, such as GMAT or GRE, but what you pay is compensated by the benefit you gain from it.

What Will We Gain From This Certification?

When doing certification courses, this is the key thing that people have in mind. Another question arises: how is this going to support them in their future career? Will it be worth enough time, attention, and money to spend doing this certification? Where will they use this certificate? To assess the course, this entire series of questions is appropriate.

Well, this certificate comes with the advantage of getting recognized by the social networking site worldwide. With almost 06 million advertisers connected to advertising on Facebook services, people can get a job quickly or start their work as an administrator. With the help of FB blueprint certification, people will have an advantage as compared to others who are working in the same profession.


You have to learn all the requisite abilities in today’s digital marketing environment, which will be beneficial in the long run. You will stay ahead of others in your learning curve with a Facebook Blueprint certification. Hopefully, this article can help y’all understand why having a FB blueprint certification is so much important.



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